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One number, correct everywhere: that's the inventory promise. A sale at the booth, on your website, or through Square all draw down the same count. Handmade inventory has more moods than "in stock / out of stock," so products support a few availability styles — pick per product.
There's also a paused switch — the product stays visible with a label you choose ("Back after the holidays"), can't be bought, and collects notify-me emails until you flip it back.
Sold-out and paused products never dead-end. Customers leave an email; you'll find the list on the product's edit page (Restock waitlist) — warm leads for exactly the products people wanted and couldn't buy. Email them when you restock; that's the whole feature, no spam machinery attached.
Every stock change is recorded with a reason — sale, restock, event allocation returned, manual correction — so "why is this at 3?" always has an answer.
Set a per-product cost to make and every report upgrades from revenue to profit. A simple unit cost is all it takes — MakerEventsOS deliberately doesn't do raw-materials recipe math (if you love that, Craftybase does it well and the two coexist happily; import your unit costs by CSV).
Product photos and videos live in your plan's storage allowance (see Billing & plans); usage is visible in Settings → Store.